To assist companies to exploit their development potentials while at the same time to manage their weaknesses and risks for a sustainable business outcome with positive impact on the economy and society.
The product and the market are important. But customer and investor should be in the center of the business.
Cost reduction, infrastructure and technology are important. But first priority is the creation of new and innovative products, people and their decisions.
Development but not only growth. Financial and communication leverage is necessary, but balanced with the intrinsic value and the value creation process.
To become “future ready” should be globally (*) competitive.